Open Culture Guide

With a core team of six, we set out to build an experience that unified multiple tools for internal associates and external users. One of those tools being the famed “Open Decision Framework”. Thousands of users and hundreds of companies have used the text-based Github format to help their cultures make decisions the Open way.

But, it had no visual branding, no way for users to engage the content in an engaging and guided way.

Through a process of many design thinking sessions, naming exercises, organizational structuring meetings, and loose wireframing, we developed a conditional-logic-based guided journey for users, based on their input (their specific needs).

Together, each of the tools and structuring merged under the “Open Culture Guide” – (and even that name went through three major revisions).

The project as of now is still being worked on, but I participated through the initial strategizing of how the tools work together, naming brainstorms, wireframing to visually understand the function between the tools, consulting on the overall conditional logic experience, UX / UI design, branding exploration, and art direction.